{"product_id":"97-things-every-ux-practitioner-should-know-paperback","title":"97 Things Every UX Practitioner Should Know (Paperback)","description":"\u003cp style=\"margin: 0px 0px 14px; padding: 0px; font-family: \" amazon ember arial sans-serif font-size:=\"\"\u003e\u003cspan style=\"color:#000000;\"\u003eTap into the wisdom of experts to learn what every UX practitioner needs to know. With 97 short and extremely useful articles, you'll discover new approaches to old problems, pick up road-tested best practices, and hone your skills through sound advice.\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"margin: -4px 0px 14px; padding: 0px; font-family: \" amazon ember arial sans-serif font-size:=\"\"\u003e\u003cspan style=\"color:#000000;\"\u003eWorking in UX involves much more than just creating user interfaces. UX teams struggle with understanding what's important, which practices they should know deeply, and what approaches aren't helpful at all. With these 97 concise articles, editor Dan Berlin presents a wealth of advice and knowledge from experts who have practiced UX throughout their careers.\u003c\/span\u003e\u003c\/p\u003e\u003cul style=\"margin-top: 0px; margin-right: 0px; margin-left: 20px; padding-right: 0px; padding-left: 0px; font-family: \" amazon ember arial sans-serif font-size:=\"\" margin-bottom:=\"\"\u003e\n\u003cli style=\"margin: 0px 0px 0px 20px; overflow-wrap: break-word;\"\u003e\u003cspan style=\"color:#000000;\"\u003eBring Themes to Exploratory Research--Shanti Kanhai\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"margin: 0px 0px 0px 20px; overflow-wrap: break-word;\"\u003e\u003cspan style=\"color:#000000;\"\u003eDesign for Content First--Marli Mesibov\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"margin: 0px 0px 0px 20px; overflow-wrap: break-word;\"\u003e\u003cspan style=\"color:#000000;\"\u003eDesign for Universal Usability--Ann Chadwick-Dias\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"margin: 0px 0px 0px 20px; overflow-wrap: break-word;\"\u003e\u003cspan style=\"color:#000000;\"\u003eBe Wrong on Purpose--Skyler Ray Taylor\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"margin: 0px 0px 0px 20px; overflow-wrap: break-word;\"\u003e\u003cspan style=\"color:#000000;\"\u003eDiverse Participant Recruiting Is Critical to Authentic User Research--Megan Campos\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"margin: 0px 0px 0px 20px; overflow-wrap: break-word;\"\u003e\u003cspan style=\"color:#000000;\"\u003ePut On Your InfoSec Hat to Improve Your Designs--Julie Meridian\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"margin: 0px 0px 0px 20px; overflow-wrap: break-word;\"\u003e\u003cspan style=\"color:#000000;\"\u003eBoost Your Emotional Intelligence to Move from Good to Great UX--Priyama Barua\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp style=\"margin: 0px 0px 0px 20px; overflow-wrap: break-word;\"\u003e \u003c\/p\u003e\u003ch3 style=\"box-sizing: border-box; padding: 0px 0px 4px; margin: 0px; text-rendering: optimizelegibility; font-weight: 700; font-size: 18px; line-height: 24px; color: rgb(15, 17, 17); font-family: \" amazon ember arial sans-serif\u003e  About the Author\u003c\/h3\u003e\u003cdiv class=\"a-section a-spacing-small a-padding-small\" style=\"box-sizing: border-box; margin-bottom: 0px; color: rgb(15, 17, 17); font-family: \" amazon ember arial sans-serif font-size:=\"\" padding:=\"\"\u003e\u003cp style=\"box-sizing: border-box; padding: 0px; margin: 0px;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(15, 17, 17); font-family: \" amazon ember arial sans-serif font-size:\u003eDaniel Berlin \u003c\/span\u003e\u003c\/strong\u003eAfter providing technical support for hard-to-use systems for a number of years, Dan Berlin discovered the world of user experience (UX) when he sat as a participant in a usability study. That’s when he quit his job and went full-time to Bentley University to earn an MBA and an MS in Human Factors in Information Design. During his 13+ year UX career, Dan has lived the agency life and spent 10 of those years building the research team and practice at Mad*Pow, an experience design agency in New England\u003c\/p\u003e\u003c\/div\u003e\u003cp style=\"margin: 0px 0px 0px 20px; overflow-wrap: break-word;\"\u003e \u003c\/p\u003e","brand":"Shroff\/O'Reilly","offers":[{"title":"Default Title","offer_id":50506208247878,"sku":"9789391043360","price":1035.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0754\/2797\/1142\/files\/9789391043360_ezj2-vp.jpg?v=1790323158","url":"https:\/\/cb-india.com\/products\/97-things-every-ux-practitioner-should-know-paperback","provider":"Computer Bookshop (India) Pvt Ltd","version":"1.0","type":"link"}