{"product_id":"978-9351101352-ux-for-lean-startups-faster-smarter-user-experience-research-and-design-9351101355","title":"UX for Lean Startups: Faster, Smarter User Experience Research and Design","description":"\u003cp style=\"text-align: justify;\"\u003eGreat user experiences (UX) are essential forproducts today, but designing one can be a lengthy and expensive process. Withthis practical, hands-on book, you’ll learn how to do it faster and smarterusing Lean UX techniques. UX expert Laura Klein shows you what it takes togather valuable input from customers, build something they’ll truly love, andreduce the time it takes to get your product to market.\u003c\/p\u003e\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;text-align:justify;line-height:11.25pt\"\u003eNoprior experience in UX or design is necessary to get started. If you’re anentrepreneur or an innovator, this book puts you right to work with proven tipsand tools for researching, identifying, and designing an intuitive, easy-to-useproduct.\u003co:p\u003e\u003c\/o:p\u003e\u003c\/p\u003e\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003eDetermine whether people will buy your product before you build it\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eListen to your customers throughout the product’s lifecycle\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eUnderstand why you should design a test before you design a product\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eGet nine tools that are critical to designing your product\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDiscern the difference between necessary features and nice-to-haves\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eLearn how a Minimum Viable Product affects your UX decisions\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eUse A\/B testing in conjunction with good UX practices\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eSpeed up your product development process without sacrificing quality\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003chr\u003e","brand":"Shroff\/O'Reilly","offers":[{"title":"Default Title","offer_id":50505652404294,"sku":"9789351101352","price":832.5,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0754\/2797\/1142\/files\/9789351101352.jpg?v=1790313365","url":"https:\/\/cb-india.com\/products\/978-9351101352-ux-for-lean-startups-faster-smarter-user-experience-research-and-design-9351101355","provider":"Computer Bookshop (India) Pvt Ltd","version":"1.0","type":"link"}