{"product_id":"techniques-of-visual-persuasion-create-powerful-images-that-motivate-voices-that-matter-paperback","title":"Techniques of Visual Persuasion","description":"\u003cp\u003e\u003cspan style=\"font-size:14px;\"\u003eIn this remote-oriented, work-from-home world, persuasive communication is more important than ever. People do not read, they skim. Persuasive images that attract, hold, and motivate an audience are essential. \u003cstrong\u003eTechniques of Visual Persuasion\u003c\/strong\u003e shows how to use images to grab the attention of the viewer long enough to powerfully share a message and move them to action. These techniques help you improve:\u003c\/span\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size:14px;\"\u003ePersuasive techniques\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:14px;\"\u003eCommunication skills\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:14px;\"\u003eBusiness presentations\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:14px;\"\u003ePhotos and images\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:14px;\"\u003eVideos and motion graphics\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cspan style=\"font-size:14px;\"\u003eTo communicate clearly and effectively today, you need to consider how a message looks, as well as what a message says. This book is essential reading for anyone who wants to create change.\u003c\/span\u003e\u003c\/p\u003e\u003ch3 style=\"box-sizing: border-box; padding: 0px 0px 4px; margin: 0px; text-rendering: optimizelegibility; font-weight: 700; font-size: 18px; line-height: 24px; color: rgb(15, 17, 17); font-family: \" amazon ember arial sans-serif\u003e\u003cspan style=\"font-size:14px;\"\u003e About the Author\u003c\/span\u003e\u003c\/h3\u003e\u003cdiv class=\"a-section a-spacing-small a-padding-small\" style=\"box-sizing: border-box; margin-bottom: 0px; color: rgb(15, 17, 17); font-family: \" amazon ember arial sans-serif padding:=\"\"\u003e\u003cdiv style=\"box-sizing: border-box;\"\u003e\u003cspan style=\"font-size:14px;\"\u003e\u003cspan style=\"box-sizing: border-box; font-weight: 700;\"\u003eLarry Jordan\u003c\/span\u003e is a media producer, director, editor, author, and teacher. He’s a member of both the Directors Guild of America and the Producers Guild of America, with local and network broadcast credits. In addition to a 20-year career in media, he’s spent 30 years creating and marketing high-tech and training products from a variety of firms, including his own. He’s written ten books on media and software and was the executive producer and host of the Digital Production Buzz weekly podcast for twelve years.\u003c\/span\u003e\u003c\/div\u003e\u003c\/div\u003e\u003cp\u003e \u003c\/p\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":50506205724742,"sku":"9780136766797","price":3348.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0754\/2797\/1142\/files\/4178QpoJ8cL.jpg?v=1790323063","url":"https:\/\/cb-india.com\/products\/techniques-of-visual-persuasion-create-powerful-images-that-motivate-voices-that-matter-paperback","provider":"Computer Bookshop (India) Pvt Ltd","version":"1.0","type":"link"}