Rewired, 2/e

REWIRED: McKinsey's Playbook on How Leading Companies Win with Technology and AI, Revised & Expanded Second Edition

Book Description

REWIRED: McKinsey's Playbook on How Leading Companies Win with Technology and AI (Second Edition) is one of the most comprehensive books on digital transformation, enterprise AI, technology strategy, business innovation, and organizational change. Written by senior McKinsey experts, this revised and expanded edition provides practical frameworks, real-world case studies, and proven methodologies that help organizations successfully implement technology and AI-driven transformation.

As artificial intelligence reshapes industries worldwide, business leaders need a practical roadmap to modernize operations, improve customer experiences, accelerate innovation, and build competitive advantage. REWIRED explains how global organizations transform successfully by combining leadership, technology, data, AI, agile operating models, digital capabilities, and organizational culture.

The book includes more than 30 real-world case studies from internationally recognized companies including Toyota, DBS Bank, Freeport-McMoRan, and LATAM Airlines, demonstrating how leading enterprises achieved measurable business transformation through technology and AI.

Readers will gain access to 100+ practical frameworks, transformation guides, implementation roadmaps, and detailed exhibits that can be immediately applied within organizations. From developing digital capabilities to scaling artificial intelligence across the enterprise, every chapter offers actionable insights backed by McKinsey's extensive consulting experience.

The authors also explore the critical role of executive leadership, explaining how CEOs, CIOs, CTOs, Chief Digital Officers, board members, and senior managers can successfully lead enterprise-wide transformation while avoiding common pitfalls that delay or derail digital initiatives.

Whether your organization is beginning its digital transformation journey or scaling AI across business functions, REWIRED provides a proven blueprint for building technology-enabled organizations that create sustainable business value.

This book is highly recommended for:

• CEOs and Business Leaders
• CIOs and CTOs
• Chief Digital Officers
• AI and Data Leaders
• Digital Transformation Managers
• Technology Executives
• Strategy Consultants
• Enterprise Architects
• Product Managers
• Innovation Leaders
• Operations Managers
• MBA Students
• Business Schools
• Corporate Training Programs

What You'll Learn

• Build successful enterprise-wide digital transformation strategies
• Implement Artificial Intelligence across business operations
• Develop modern technology operating models
• Lead organizational change effectively
• Create customer-centric digital businesses
• Scale agile transformation across enterprises
• Improve operational efficiency using AI and automation
• Learn from successful global business transformation case studies
• Apply McKinsey's practical transformation frameworks
• Avoid common technology transformation failures

Why Buy This Book?

If you're searching for the best books on Artificial Intelligence, Digital Transformation, Enterprise AI, Business Strategy, Technology Leadership, Innovation Management, AI for Executives, Digital Business, Change Management, CIO Leadership, CTO Strategy, or McKinsey business books, REWIRED is an essential resource.

Combining practical advice with proven methodologies, this revised edition equips leaders with the knowledge and tools needed to successfully transform organizations in today's rapidly evolving AI-powered business landscape.

Whether you're leading a Fortune 500 company, managing a growing enterprise, consulting on digital initiatives, or preparing for executive leadership, this book provides the strategic guidance required to drive lasting business transformation.

About the Author

ERIC LAMARRE is a Senior Partner Emeritus and Special Advisor at McKinsey, and a Senior Lecturer and Industry Research Fellow at MIT, with over 30 years of experience advising Fortune 500 leadership teams on technology and AI. He also serves as an independent board director.

KATE SMAJE is a Senior Partner at McKinsey and the firm’s Global Leader for Technology and AI. She shapes McKinsey’s innovation agenda in this area and advises CEOs and senior leaders on how to outperform by integrating technology and data with organizational, cultural, and change capabilities.

ROB LEVIN is a Senior Partner and the North American leader of AI transformation at QuantumBlack, AI by McKinsey. He leads AI strategy and implementations with clients across industries, with a focus on healthcare and consumer.

With:

ALEX SINGLA is a Senior Partner at McKinsey and the Global Leader of QuantumBlack, AI by McKinsey. With over 25 years of experience, he advises CEOs and boards on AI transformations and scaling AI across the enterprise.

ALEXANDER SUKHAREVSKY is a Senior Partner at McKinsey. A computer scientist by training with more than 25 years of experience, he has architected and built AI systems at scale for leading technology and Fortune Global 500 players.